Marketing Executive - BMW

Automotive

Permanent Sales - Sales Management

Singapore

SGD 30k - SGD 35k

Apply now

Introduction:

To play a key role in the marketing aspects for the brand in Singapore and increasing brand and product awareness through developing strategies that match customer / prospects requirements to ensure increased existing customer loyalty and attract conquest customers

Responsibilities:

1.Supporting role in establishing the marketing strategy for the dealership

Assist in developing a consistent marketing strategy and planning based on agreed target audience with Brand principal and Assistant/Marketing Manager

Ensure agreed action plans are implemented accordingly to achieve short and long term marketing objectives for the dealership

2.Observes the market and assist in planning, developing and executing marketing activities and campaigns

Coordinates marketing initiatives and events on an annual or ad hoc basis

Coordinates potential marketing opportunities across dealership departments

Ensures marketing communications are in line with Brand CI and approved by the Brand Principal

Coordinates with Brand departments on brand and product events

Analyse competitor’s activities and campaigns

3. Steers and controls operational management, manage inventory

Monitor on-going marketing spend / invoicing against allocated budget

Provide post campaign /event reports to Brand Principal and Management

Manage and update all dealership marketing collaterals

Responsible for stock inventory of marketing merchandise

4. Acts as a contact person for internal and external partners

Coordinate all marketing matters with all internal and external stakeholders including coordination with agencies and vendors for development, production, and post campaign/ event compilation of CRM related collaterals, web pages, and other related materials

Requirements:

Degree or equivalent in Marketing, Business or any related field

Excellent communication and presentation skills

Possess a valid Class 3 /3A driving license

Passion in automotive

Glynis Wong

For more information about this job opportunity please contact our consultant.

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