Business Development Manager

{
Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia
SGD 4k - SGD 4k

Introduction:

World renowned hotel group expanding in Malaysia

Responsibilities:

Develop meeting & events (M&E) sales contribution to the commercial P&L, with a stronger focus on group sizes from 100 onwards.


  • Implement and adjust Meetings & Events (M&E) commercial plan in line with overall market commercial strategy
  • Business development through prospection of new clients and key account and travel agent management
  • Manage commercial and contractual relations with clients
  • Manage sales team and develop their competencies in line with company's processes
  • Be co-responsible for the Malaysia Group Sales BV and sales contribution budget set-up & achievement
  • Be responsible for business development and marketing initiatives


Mission 1 : Define, implement and adjust hotel group Meetings & Events commercial plan in line with the upscale strategy & with segmentation strategy

  • Build efficient commercial action plan: product training, incentives, special offers, Family in line with the segmentation, co-marketing actions
  • Run strategic analysis to contribute to the definition of M&E country strategic plan (product, client priorities, roles of distribution channels)
  • Build and monitor M&E pipeline with a strong focus on groups of sizes above 150 persons
  • Provide and analyse monthly financial reporting and forecast
  • Work with DOS on managing the M&E marketing plan and budget


Mission 2 : Business development through prospection of new clients and key account management

  • Identify appropriate clients based on a relevant segmentation strategy in line with Revenue management pricing proposals
  • Manage the portfolio of customers and proposals with efficiency and conversion as KPI
  • Take prospects and clients to Resorts / site inspection when needed
  • Participate in MICE events if relevant to enhance visibility and query volume


Mission 3 : Manage commercial and contractual relations with clients

  • Elaborate contracts according to local laws and sales conditions
  • Negotiate commission levels with agents in line with commercial strategy
  • Ensure the full payment of clients and end of month closing in line with Finance Dept requirements and regulations
  • Manage customer expectations and complaints through resort & Revenue management coordination


Mission 4: Manage sales team and develop their competencies in line with company's processes

  • Structure and put into place a training program for new and existing staff on tools, as well as other sales-required soft skills
  • Lead annual assessments, as well as recommendations for promotions and Key Talent nomination
  • Ensure brand premiumisation of team members such as product knowledge, customer service, brand image and appearance, etc
  • Develop team skills by identifying training needs, coaching and training team members



Requirements:


  • Diploma or Degree in Hospitality Management/Business Administration or equivalent
  • Minimum 5 years experience in managing hotel group sales and dealing with corporate clients, national and regional sales experience is preferred
  • Possess strong knowledge in sales development strategies, M&E market scope and policies, strong MICE network in the Malaysia market
  • Possess strong Team management & Leadership skills, ability to act in line with the Group and BU strategy, anticipating, client oriented, argumentative skills, organisation skills.
  • Proficient in Microsoft Word, Excel, Powerpoint
  • Knowledge of sales applications like Salesforce, Selligent, OSCAR etc. will be plus
  • Strong Proficiency in English
  • Target oriented team player with strong adaptability to a fast-paced environment


Jennifer Tho

Jennifer Tho

For more information about this job opportunity please contact our consultant.

Sign up now for Gemini’s new Job Search platform!

Find the latest job opportunities in Hong Kong, China, Singapore and Thailand! Search and apply for jobs across locations, industries, levels and functions.

Sign up to upload your CV and receive notifications via email or phone when new opportunities are being posted.

Job suggestion for you

Gemini Personnel

Gemini Personnel

App Store Google Play