A renowned banking group has been hiring to cope with the growing business to join the digital marketing team in Hong Kong. • Formulate, implement & explore digital strategies • Initiate, develop & implement DM campaign • Develop & execute the update of SEM, SEO, etc Bi-yearly Bonus and Good Work Life Balance
· Formulate, implement and explore digital strategies to build brand awareness, improve customers' digital experience, drive traffic and conversion
· Collaborate closely with key stakeholders/vendors to ensure digital marketing strategy and campaign that align with brand direction and strategy
· Plan and execute digital marketing campaigns, including website development, SEO/SEM, affiliate social media and display advertising, ad hoc project etc.
· Analyze data and provide insights & recommendations on the trends and optimization
· Be savvy on digital marketing trends, consumer behavior and best practices and to come up with sound marketing solutions to drive the business
· Measure and report on the performance of all digital marketing campaigns
· Degree with at least 4 years of experiences in digital marketing, definitely a plus for experience gained in Banking & Finance Services.
· Good command of written and spoken English and Chinese
· For those with more experience will be considered as Assistant Digital Marketing Manager
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