Senior Manager- Digital Marketing and Channel Acquisition

by Varsha Mankani in Banking & Financial Services    27th Aug, 2019    Negotiable    Hong Kong

Senior Manager- Digital Marketing and Channel Acquisition

Introduction:

Our client is a leading financial services firm and we are now seeking an enthusiastic, innovative and out of the box thinker Digital Marketing and Acquisition expert.

Responsibilities:

  • Drive digital marketing and social media initiatives with the purpose of exploring new avenues and business.
  • Lead a small team to execute digital marketing campaigns and promotions.
  • Work with business unites to explore marketing ideas, concerts, segmentation etc.
  • Initiate methodologies to acquire channels, customers, segments
  • Explore and take initiative to understand market trends, new technologies etc
  • Work on ad-hoc tasks and projects as assigned.

Requirements:

  • Degree holder in marketing/ business preferred   
  • Solid exp in digital marketing, ideally from the banking/ wealth management industry
  • (those working in digital marketing agencies but catering to banking/finance clients will also be considered)         
  • Good knowledge in e-commerce, fintech preferred      
  • Strong analytical, communication and presentation skills.
  • Good command of written and spoken English and Chinese. 

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