Regional Programmatic Expert
Our client is looking for an experienced programmatic expert with a deep understanding of publisher side ad operations and optimization strategy from overall revenue planning & forecasting, campaign management to price floor optimizations.
This person should be analytical and data-driven in optimizing our programmatic inventory, and creative in packaging new programmatic products and deals. The ideal candidate will be hands-on, able to thrive in a fast moving start-up environment, and hungry to rock the world with them.
day-to-day programmatic operations
day-to-day ad tech partner relationships
for reporting and tracking of revenue and monetization performance
programmatic revenue through yield analysis and optimization
and maintain ad quality across the platforms
across departments to continuously A/B test and analyse new ways to drive
closely with sales team to execute programmatic and direct sold campaigns,
including pre, mid, and post flight campaign management and client
years+ relevant working experience in digital media in which 2 more years
in regional programmatic
with header bidding or RTB
knowledge of DFP and other third party ad serving platforms.
experience managing publisher side programmatic platforms including SSPs,
ad exchanges, and DMPs
experience in planning, trafficking, executing, and optimizing direct and
of MS Excel and other relevant programs