online Marketing Manager

by Kitty So in Advertising/Public Relations/Marketing Services    13th Sep, 2019    HKD 46k - HKD 46k    CWB

online Marketing Manager

Introduction:

Responsibilities:

  • Plan, develop and manage measurable and sustainable integrated marketing campaigns. 
  • Drive the development of integrated marketing briefs including campaign objectives, campaign ideas, new opportunities, campaign themes, campaign effectiveness, asset development execution monitoring.
  • Provide ideas to create and execute effective Marketing Campaigns for specific business objectives with reference to customer activity (average play days and deposits), monthly conversion, retention and reactivation rates.  
  • Execute the marketing strategies from online marketing and deliver the instructions to Marketing team in other offices
  • Campaign forecast, data analysis and produce the campaign daily/weekly/monthly reports
  • Facilitate campaign pre and post analysis reporting for different campaign target segments 
  • Work closely with Marketing Operations, Acquisition Marketing, Business Intelligent and Customer Service division

Requirements:

  • ·          Degree with 5 – 8 years of experience working in Online /Gaming Marketing
  • ·          Fluent English and Mandarin
  • ·          Proficient in PC applications, like Excel, Word and PowerPoint

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