Marketing Manager/Director

by Maria Cho in FMCG    20th Aug, 2019    USD 6.5k - USD 8.5k    Gangnam, Seoul, South Korea

Marketing Manager/Director

Introduction:

My client is an e-cigarette company, making innovations in heating element, temperature control and air channel design enable their products to precisely and consistently extract flavor and deliver nicotine.

Responsibilities:

1.     Prepare annual activation plan, set up KPI, progress monitoring and gap-fill plan.

2.     Develop NPD (New product development) / EPD (Existing product development) launch & activation plan to contribute brand growth.

3.     Implement marketing & PR strategy and monitor KPI progress.

4.     Develop effective P.O.S.M (merchandising tools) based on specific channel / shopper insights.

5.Coordinate product portfolio management. (Portfolio sales trends, portfolio mix, profitability analysis report)

Requirements:

1.     Over 5 years of consumer marketing experience preferably in consumer goods area.

2.     CVS channel experience is a plus.

3.     Behavior: Customer focus, Collaboration, Learning agility, Organized, Strong Ownership.

4.     Excellent inter-personal skills in an international environment.

5.Fluent in English and Native Korean.

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Maria Cho

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Marketing Manager/Director

by Maria Cho in FMCG
20th Aug, 2019 USD 6.5k - USD 8.5k


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