Marketing Manager (Digital Platform and Social Media)

by Priscilla Cheng in Logistics    6th Jan, 2021       Kwai Tsing Interchange, Kwai Tsing District, New Territories, Hong Kong SAR

Marketing Manager (Digital Platform and Social Media)

Introduction:

Our client, an international courier & logistics company is looking for a Marketing Manager (Digital Marketing & Social Media focus).

Responsibilities:

  • Responsible for planning, implementing and monitoring all promotion events and activities (mainly focus on digital platform and social media)
  • Prepare regular reports with comprehensive analysis for the promotion effectiveness
  • Collect and analyze the marketing trends and integrate the knowledge into work
  • Formulate, implement and manage events and exhibitions
  • Maintaining the brand awareness and formulating customer retaining activities
  • Oversee and monitor product development and service enhancement
  • Generate new partner leads via direct/indirect/event marketing and collaborate with internal and external stakeholders to meet company business goals
  • Drive retention by improving brand awareness across different advertising strategies and develop CRM program to maximize customer engagement
  • Handle ad hoc tasks when needed

Requirements:

  • Degree or above in Business administration, Marketing or related disciplines.
  • With around 8-10 years professional and all-rounded experience in Digital Marketing, Marketing Communication and Project Management (including experience from advertising agency, market intelligence and CRM, etc.).
  • Strong communication and interpersonal skills, dynamic and customer driven, able to work independent, responsible and well-organized.
  • Strong analytical skill and presentation skill.
  • Solid experience in digital marketing, marketing management, advertising and service enhancement.
  • Good command of both written and spoken Chinese and English, and fluency in Putonghua is a plus.

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For more information about this job opportunity please contact our consultant.

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