Assistant Manager, Consumer Marketing and Planning, China

by Tina Nie in Hospitality/F&B    28th Jun, 2019    Negotiable    Shanghai

Assistant Manager, Consumer Marketing and Planning, China

Introduction:

Our client is an international tourist board, looking to promote their destination to potential travelers in China.

Responsibilities:

  • Responsible for consumer marketing and planning activities for Mainland China market. 
  • Report to the Manager, Consumer Marketing & Planning, China to plan and implement consumer marketing and planning activities, oversee and monitor all agreed activities are within approved plans and budgets. 
  • Assist the Manager, Consumer Marketing & Planning, China to manage and implement consumer marketing and planning activities within approved plans and budgets, activities encompass: Business planning, Project management, Budget planning and control. 
  • Assist the Manager, Consumer Marketing & Planning, China on consumer marketing and planning activities, including development, implementation and overall management to uphold the HK aspiration in Mainland China market. 

Requirements:

  • University degree holder, preferably in Business Administration, Marketing or related discipline.
  • Minimum 8 years solid experience in FMCG or service industries in similar capacity.
  • Professional discipline in marketing management skills including strategic planning, brand management, integrated consumer marketing and marketing communication.
  • Strong analytical skills & comfort with getting deep into the numbers.
  • Strong communication skills in both written and spoken English and Chinese.

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Tina Nie

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